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Brussels, 5 July 2016 – The tech and telecom industries call for the e-Privacy Directive to be repealed. We believe that simplifying and s...

Joint Industry Statement: Empowering trust and innovation by repealing the e-Privacy Directive

3 in 4 Irish Adults (16 +) have viewed VOD in the first 6 months 63% of VOD viewers watched when “out & about” compared to just 47% ...

IAB Ireland & Nielsen report: Video on Demand (VOD) viewing is entrenched in the market

Brussels, 4 July 2016 – IAB Europe, in collaboration with IHS Technology, has today published the tenth AdEx Benchmark 2015 Report1 – t...

Tenth AdEx Benchmark report reveals a decade of stellar digital advertising performance

Brussels, 24 June 2016. IAB Europe welcomes reports that Danish authorities consider that ad blocking detection does not require users’ pe...

Danish authorities confirm ad blocking detection doesn’t require consent

Brussels, 23 June 2016. IAB Europe welcomes the Dutch government’s confirmation that ad blocking detection is legal, and moreover exempted...

Dutch government confirms ad blocking detection is legal

Brussels, 21st June 2016 – advertisers are experimenting with hybrid models but still relying on agencies whilst publishers are developing...

Clear evolution of programmatic strategy across markets

Join this webinar to gain insight into best practice in consumer behaviour research and media planning When? Tuesday 5th July 3pm CEST ̵...

IAB Europe Research Awards Winners Webinar on Consumer Behaviour and Media Planning – 5 July

Brussels, 8th June 2016 – reduction of media wastage and greater cost and trading efficiencies are identified as the biggest business impa...

Buy-side and sell-side stakeholders recognise the role of programmatic in driving business impa...

IAB Europe has issued guidance to EU-based publishers on ad blocking detection following reports that such detection without the consent of ...

Ad Blocking Detection Guidance

IAB Europe agrees that consumers may indeed participate in a value exchange when they access online services that are free at the point of c...

IAB Europe position on the proposal for a Directive concerning contracts for the supply of digi...

Brussels, 30 May 2016: The jury of the third round of the Ad Venture Student Competition, organised by the European Institute for Commercial...

Winner Ad Venture Student Competition announced

Brussels, 23 May 2016 – IAB Europe commends the Commission on its continuing strong interest in promoting Europe’s digital economy, as e...

European Commission issues e-commerce package of Digital Single Market initiatives

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