IAB Europe Research Awards Winners Webinar on Advertising Effectiveness and Cross-device Measurement – 13 June
Join us for a webinar showcasing the research awards winners to gain insight into best practice in advertising effectiveness and cross-device measurement.
When?
Monday 13th June at 3pm CEST
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This is the first of two webinars showcasing the winners of our 2016 Research Awards which recognise and celebrate the research projects and the contribution they have made to the development of the digital advertising industry.
This complimentary live webinar will share winning case studies of the Brand Advertising Effectiveness, Digital Advertising Formats, Advertising Solutions and Audience Measurement categories. You will have the opportunity to learn about advertising effectiveness, mobile advertising effectiveness and cross-device measurement and planning for effective campaigns
The winning case studies to be presented are:
- Brand Advertising Effectiveness winner – Return on Inspiration: New World Content Marketing, Yahoo!
- Digital Advertising Formats winner – The Instagram Effect, Instagram / Facebook
- Advertising Solutions winner – Awareness & Sale Boost by Sky Multi-Screen Storytelling Campaign, United Internet Media
- Audience Measurement winner – Overnight™ – Revolution in Delivering Final and Complete Internet Audience Results, Gemius
Here is the recording of the webinar!
After registering you will receive a confirmation email containing information about joining the Webinar.
You can also register for the second Research Awards Webinar which will take place on Tuesday 5th July here.
Watch the recordings of our recent Programmatic Buy-side and Programmatic Sell-side webinars.
