Best Practices

While FMCG advertisers have broad audiences, there are certain real-life conditions that resonate heavily with certain brands. To add, the h...
8 March 2018
Mindshare Turkey for Unilever: multi-brand programmatic out-of-home
HP’s Sprocket printer product has a niche set of target audiences: travel enthusiasts and students. By running programmatic digital ou...
23 February 2018
OMD Turkey for Hewlett Packard
As more digital out-of-home inventory becomes buyable programmatically, new use cases are appearing. Mindshare Turkey ran a month-long campa...
23 February 2018
Mindshare Turkey for MAC Cosmetics
To increase consideration for specific film and DVD releases, Entertainment clients should always start with the highest value audience. Zen...
14 December 2017
Oracle Data Cloud and Zenith: Oracle Audiences deliver a blockbuster performance
With a portfolio including over 300 direct publishers and 1000 properties, Rich Audience is quickly becoming the go-to network for Spain and...
13 November 2017
AOL and Reach Audience: Rich Audience double deal revenue with ONE by AOL
With over 23 million active unique users per month, and hundreds of publisher relationships, Videobeet are one of the biggest video networks...
13 November 2017
AOL and Videobeet: Videobeet boost revenue with ONE by AOL
Combining first and third-party data boosts return on investment. Affiperf was challenged by a travel brand to drive a consistently high...
8 November 2017
Affiperf and Oracle Data Cloud: A winning equation = first + third-party data
Category : GRAND PRIX Agency : Mindshare Turkey Campaign: Spark Brilliance   Watch it here.
22 May 2017
MIXX Awards Europe – Grand Prix Winner
Category: Video Advertising Award: GOLD Agency: Mindshare Turkey Campaign: Spark Brilliance Watch it here. Category: Video Advertising Award...
22 May 2017
MIXX Awards Europe – Video Advertising Winners
Category: Mobile Advertising Award: GOLD Agency: Pure New Media, Nmobs, KoçZer Campaign: Keep Your Eyes On The Road While You Are Driving &...
22 May 2017
MIXX Awards Europe – Mobile Advertising Winners
  Category: Brand Advertising Effectiveness Award: WINNER Company: Kantar Millward Brown Project: KMB BrandLift: AOL, Cadbury Buttons â...
22 May 2017
Research Awards – Brand Advertising Effectiveness Winner
Category: Effective Use Of Data Award: GOLD Agency: Mindshare Turkey & Maxus Turkey Campaign: Typo Domains By Nescafé   Watch it h...
22 May 2017
MIXX Awards Europe – Effective Use Of Data Winners
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