IAB Europe News

IAB Europe Webinar: Blockchain Demystified – 16.00 CEST / 25 September


Due to some last-minute changes in the calendars of our speakers we have had to postpone this webinar to 16.00 CEST on 25 September. The silver lining is that we took this opportunity to make it more accessible for attendees in Europe and add new speakers to an already stellar line-up.

It’s bigger, better, and earlier in the day so make sure to register if you haven’t already.

This webinar aims to build on the Blockchain Demystified white paper published in April and delve deeper – in an impartial way – into a technology that has the potential to revolutionise the digital advertising industry. Its promises, its shortcomings, and essentially its future will be dissected by a roster of experts in the field, from both Europe and the US. More importantly, the webinar will provide attendees with the opportunity to get answers to their most pressing questions related to blockchain in a live Q&A session.

Join us at 15.00 BST / 16.00 CEST on 25 September

Moderator and speaker



Anton Kopytov, Partner Technology Consulting, Mindshare Worldwide and Chair of the IAB Europe Research Committee




Hunter Gebron, Director of Strategic Initiatives, MetaX



Jason Manningham, General Manager, Blockgraph (part of FreeWheel)



Samuel Zwaan, EU Product Lead Programmatic Advertising, eBay



Tom Kersahw, Chief Technology Officer, Rubicon Project



Shailley Singh, Vice President, Product Management, IAB Tech Lab


For more information please contact
Alex Macarescu

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