The Virtual Programmatic Day is an online event that explored the growth drivers and barriers of programmatic in Europe and provided guidanc...
9 November 2017
IAB Europe Virtual Programmatic Day 2017 Roundup 
Brussels, 31st October 2017, IAB Europe has published its Transparency Guide with the aim of improving transparency in the digital advertisi...
31 October 2017
IAB Europe Press Release: IAB Europe publishes guidance to drive transparency in digital advert... 
Brussels, 26 October 2017 – IAB Europe regrets the European Parliament’s decision to approve the controversial and extreme report o...
26 October 2017
IAB Europe Press Release: European Parliament positions itself against the ad-supported interne... 
Brussels, 19 October 2017 — IAB Europe regrets today’s decision by the European Parliament’s Committee on Civil Liberties, Justic...
19 October 2017
IAB Europe Press Release: European Parliament Committee’s approach on ePrivacy would harm Eur... 
After the 25th of May 2018, data protection authorities will have the power to fine companies up to €20,000,000 for breaching the new data...
12 October 2017
IAB Europe Webinar Recording: GDPR Webinar Series I – GDPR compliance 
DIGITAL AD REVENUES IN TURKEY INCREASED BY 14.6%, REACHING TO 1,063 BILLION* TL IN THE FIRST HALF OF 2017 According to IAB Turkey AdEx-TR 2...
11 October 2017
Press release: IAB Turkey releases 2017 half year digital ad revenue 
Global adoption of marketing attribution has increased though majority of business still struggle to act on insights, according to survey by...
11 October 2017
Press release: New AdRoll Research Finds 81% of Organisations Use Marketing Attribution 
On 10 October 2017, eight associations, among them IAB Europe, representing stakeholders of the European publishing, media, and advertising ...
10 October 2017
8 European associations ask MEPs to recognise the right of online services to decide their busi... 
On Friday September 29th, the Industry Coalition for Data Protection of which IAB Europe is a member wrote an open letter to Members of the...
3 October 2017
Industry Coalition for Data Protection writes letter to MEPs on ePrivacy 
Platform Now Available to Worldwide Advertisers, Publishers, Agencies and Ad Networks to Promote Trust and Transparency in Digital Advertisi...
14 September 2017
Press Release: comScore Opens Global Access to Free Viewability Measurement 
Programmatic video surges by more than 150% Cologne, 13th September 2017 – At dmexco today, IAB Europe in collaboration with IHS Markit an...
13 September 2017
IAB Europe Press Release: Half of European display ad revenue is now traded programmatically, l... 
Brussels, 7th September 2017 – IAB Europe’s new Digital Measurement Priorities Report demonstrates that the priorities for driving b...
7 September 2017
IAB Europe Press Release: Cross-media measurement and quality metrics remain top of agenda, ne... 
