![](https://old.iabeurope.eu/wp-content/uploads/2017/07/VPD-V1-D5-SMALL-2-500x320.png)
The Virtual Programmatic Day is an online event that explored the growth drivers and barriers of programmatic in Europe and provided guidanc...
9 November 2017
IAB Europe Virtual Programmatic Day 2017 Roundup ![](https://old.iabeurope.eu/wp-content/uploads/2017/10/pr-500x320.jpg)
Brussels, 31st October 2017, IAB Europe has published its Transparency Guide with the aim of improving transparency in the digital advertisi...
31 October 2017
IAB Europe Press Release: IAB Europe publishes guidance to drive transparency in digital advert... ![](https://old.iabeurope.eu/wp-content/uploads/2017/10/architecture-2068315_1920-500x320.jpg)
Brussels, 26 October 2017 – IAB Europe regrets the European Parliament’s decision to approve the controversial and extreme report o...
26 October 2017
IAB Europe Press Release: European Parliament positions itself against the ad-supported interne... ![](https://old.iabeurope.eu/wp-content/uploads/2017/10/545_e26e3ebc3eb6a4b71af619811b80443d-500x320.jpg)
Brussels, 19 October 2017 — IAB Europe regrets today’s decision by the European Parliament’s Committee on Civil Liberties, Justic...
19 October 2017
IAB Europe Press Release: European Parliament Committee’s approach on ePrivacy would harm Eur... ![](https://old.iabeurope.eu/wp-content/uploads/2017/10/Screen-Shot-2017-10-12-at-11.17.09.png)
After the 25th of May 2018, data protection authorities will have the power to fine companies up to €20,000,000 for breaching the new data...
12 October 2017
IAB Europe Webinar Recording: GDPR Webinar Series I – GDPR compliance ![](https://old.iabeurope.eu/wp-content/uploads/2017/05/iab-turkey.gif)
DIGITAL AD REVENUES IN TURKEY INCREASED BY 14.6%, REACHING TO 1,063 BILLION* TL IN THE FIRST HALF OF 2017 According to IAB Turkey AdEx-TR 2...
11 October 2017
Press release: IAB Turkey releases 2017 half year digital ad revenue ![](https://old.iabeurope.eu/wp-content/uploads/2017/10/screenshot-2017-10-11-15-01-54-872-500x320.png)
Global adoption of marketing attribution has increased though majority of business still struggle to act on insights, according to survey by...
11 October 2017
Press release: New AdRoll Research Finds 81% of Organisations Use Marketing Attribution ![](https://old.iabeurope.eu/wp-content/uploads/2017/10/Screen-Shot-2017-10-10-at-20.10.17-500x320.png)
On 10 October 2017, eight associations, among them IAB Europe, representing stakeholders of the European publishing, media, and advertising ...
10 October 2017
8 European associations ask MEPs to recognise the right of online services to decide their busi... ![](https://old.iabeurope.eu/wp-content/uploads/2017/10/Screen-Shot-2017-10-03-at-12.16.17-123x320.png)
On Friday September 29th, the Industry Coalition for Data Protection of which IAB Europe is a member wrote an open letter to Members of the...
3 October 2017
Industry Coalition for Data Protection writes letter to MEPs on ePrivacy ![](https://old.iabeurope.eu/wp-content/uploads/2017/07/comScore-500x300.png)
Platform Now Available to Worldwide Advertisers, Publishers, Agencies and Ad Networks to Promote Trust and Transparency in Digital Advertisi...
14 September 2017
Press Release: comScore Opens Global Access to Free Viewability Measurement ![](https://old.iabeurope.eu/wp-content/uploads/2017/09/screenshot-2017-09-13-15-32-44-468x320.png)
Programmatic video surges by more than 150% Cologne, 13th September 2017 – At dmexco today, IAB Europe in collaboration with IHS Markit an...
13 September 2017
IAB Europe Press Release: Half of European display ad revenue is now traded programmatically, l... ![](https://old.iabeurope.eu/wp-content/uploads/2017/09/screenshot-2017-09-05-17-26-16-500x320.png)
Brussels, 7th September 2017 – IAB Europe’s new Digital Measurement Priorities Report demonstrates that the priorities for driving b...
7 September 2017
IAB Europe Press Release: Cross-media measurement and quality metrics remain top of agenda, ne...