By Sridhar Ramaswamy, Senior Vice President, Ads & Commerce at Google. When ads are good, they connect you to products or services...
10 February 2016
Member blog – Google – How we fought bad ads in 2015 
As adoption of programmatic trading amongst publishers across EMEA accelerates, important ad-management trends are emerging in the sell-side...
19 November 2015
The changing role of programmatic in Europe, a publisher perspective 
As adoption of programmatic trading amongst advertisers and agencies across Europe accelerates, different trends are starting to emerge in t...
12 November 2015
The changing role of programmatic in Europe, a buy-side perspective 
This blog introduces six new formats that have been developed in response to the rise of ad blocking. By Cristina Lezcano Molgaard, Marketi...
6 November 2015
Member blog – Adform – Introducing six new consumer-friendly formats in response to... 
This blog reviews the programmatic market today and how it compares to other revolutionary technologies throughout history. By David Frew, ...
23 October 2015
Programmatic: The Unstoppable Revolution 
