Online advertising has expanded from a nascent industry into a powerhouse over the past decade and a half. It now generates over a million j...
25 November 2015
Europe’s booming online ad industry accounts for 1.4 million jobs and € 100 billion of Gros...
Following today’s judgment of the CJEU in Case C-362/14 Maximilian Schrems v Data Protection Commissioner invalidating the “Safe Harbour...
7 October 2015
New framework for transatlantic data transfers needed in wake of Schrems judgment
At Dmexco 2015, IAB Europe announced that that the total programmatic display advertising market in Europe jumped 70.5% from €2.14bn in 2...
16 September 2015
European Programmatic Market increases 70.5% to €3.65bn in 2014
Research from IAB Europe in collaboration with nine national IABs reveals that advertisers are taking advantage of the increased growth of m...
9 September 2015
Brands get to grips with mobile, but apps need further development
Research from IAB Europe in collaboration with nine national IABs reveals that advertisers are taking advantage of the increased growth of m...
28 August 2015
Industry leaders join IAB Europe to support continued expansion of policy and industry promotio...
The new IAB Europe Attitudes towards Programmatic Advertising report reveals that purchases of digital display advertising are set to incr...
9 August 2015
Programmatic display advertising set to rise in Europe
The report is a comprehensive perspective of online advertising spend across Europe which is growing ever more essential in the light of Eur...
2 July 2015
Digital advertising spend edges closer to TV-IAB Europe AdEx Benchmark 2014 Full Report reveals...
The winners were announced last night at the gala dinner held as part of IAB Europe’s Interact conference in Berlin (www.interactcongress....
21 May 2015
IAB Europe 2015 Research Awards winners
European Online Advertising reaches a landmark €30.7bn after five consecutive years of double digit growth 2014, a very positive year for ...
21 May 2015
First results of AdEx Benchmark 2014 presented at Interact
Brussels, 7 May 2015 – IAB Europe is delighted to announce the shortlist of finalists for its 2015 Research Awards. Winners of the eig...
7 May 2015
Shortlist of finalists announced for IAB Europe’s Research Awards 2015
The Mobile Brand Builders are a suite of five mobile brand advertising formats which offers a new branding environment to advertisers. Fol...
5 May 2015
IAB Europe launches Mobile Brand Builders
The Industry Coalition for Data Protection (ICDP) looks forward to the publication of the European Commission’s Communication on a Digital...
5 May 2015
Ensuring Europe’s future data protection regime is aligned to a bold Digital Single Mark...