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Ad Blocking Detection Script, and Improved User Experience, are keys to better value exchange, Trade Group says.  NEW YORK, USA – The IA...
7 March 2016
Ad Blocking Primer recommends a new ‘DEAL’ between publishers and consumers
IAB Turkey has revealed the winners of the sixth annual MIXX Awards Turkey –also known as Digital’s Oscars- at an award ceremony and din...
7 March 2016
Member News: MiXX Awards Turkey 2015 winners announced!
Adform, the independent and open full stack ad tech platform has launched Europe’s first programmatic TV solution, and now offers clients ...
3 March 2016
Member News: Adform Launches Programmatic TV, and adds Television to its Cross-Device offering
Mobile Principles launched at first ever EDAA Summit on 1 March 2016 Brussels, 1 March 2016 – The European Interactive Digital Advertising...
1 March 2016
EDAA’s OBA Self-Regulation Programme extends into Mobile
Brussels, 19 February 2016 – IAB Europe today expressed its serious concern following the announcement that mobile operator Three is to im...
19 February 2016
Three’s rollout of network level ad blocking will hurt consumers & publishers
Brussels, 17 February 2016 – The Interactive Advertising Bureau Europe (IAB Europe) has launched the Library of Programmatic case stud...
17 February 2016
New IAB Europe library illustrates strategic opportunity of programmatic advertising
IAB Europe has taken note of the CNIL asking Facebook to review its use of cookie, believing the move and similar moves to create uncertaint...
15 February 2016
CNIL-Facebook: Recent developments create legal uncertainty for use of online cookies
Get your entries in by Friday 1st April, don’t miss out! Download the entry notes and entry form to enter now.  The IAB Europe Research A...
15 February 2016
IAB Europe Research Awards 2016 now open!
IAB Romania and Agora Project, with the support of Quantix Marketing Consulting and PageFair have conducted an extensive study in which they...
2 February 2016
13.9%: The percentage of Adblock users in Romania
The political deal struck on Europe’s future data protection law is bad news for consumers and for businesses. IAB Europe raises concerns ...
16 December 2015
Data Protection deal is a setback for Europe’s digital economy
Online advertising grew 9.7% on a like-for-like basis to a value of €16bn for the first half of 2015 from €14.6bn in H1 2014 and is expe...
9 December 2015
Online advertising is driven by display in H1 2015 to a total of €16bn, IAB Europe report rev...
Online advertising is a key driver of the European digital economy that promotes business and economic growth and paves the way for broader ...
25 November 2015
IAB Europe Report: How online advertising enables the digital economy of the future
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