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All news
Since the announcement of the European Commission’s ePrivacy Regulation proposal, IAB Europe has been working together with other associat...
22 June 2018
Our video investigation of ePrivacy realities across Europe 
IAB Europe aims to understand the current drivers and concerns that are impacting programmatic investment in its latest Attitudes to Program...
7 June 2018
IAB Europe survey: What attitudes are shaping the future of programmatic advertising investment... 
Brussels, 6 June 2018 – IAB Europe’s latest Digital Brand Advertising and Measurement Report demonstrates that advertisers, agencie...
6 June 2018
IAB Europe Press Release: Latest IAB Europe research highlights disparity between vision and re... 
Brussels, 31st October 2017, IAB Europe has published its Transparency Guide with the aim of improving transparency in the digital advertisi...
31 October 2017
IAB Europe Press Release: IAB Europe publishes guidance to drive transparency in digital advert... 
Brussels, 29 June 2016 – IAB Europe, in collaboration with IHS Markit, has today published the eleventh AdEx Benchmark 2016 Report1 – th...
29 June 2017
IAB Europe Press release: Latest AdEx Benchmark Report Details Continued Shift to Mobile and Vi... 
Brussels, 9th November 2016 – Buy-side and sell-side digital video advertising strategies mature as measurement evolves towards branding K...
9 November 2016
Advertisers and agencies demand branding metrics for digital video advertising, new IAB Europe ... 
Brussels, 21st June 2016 – advertisers are experimenting with hybrid models but still relying on agencies whilst publishers are developing...
21 June 2016
Clear evolution of programmatic strategy across markets 
Lisbon, 11th May 2016 – At the 10th edition of its annual Interact conference today, IAB Europe announced that online advertising grew 13....
11 May 2016
European Online Advertising surpasses TV to record annual spend of €36.4bn 
Online advertising is a key driver of the European digital economy that promotes business and economic growth and paves the way for broader ...
25 November 2015
IAB Europe Report: How online advertising enables the digital economy of the future
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