Best Practices

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20 January 2016
MediaMath and Abovo Media
AppNexus and Vodafone: programmatic mobile Case Study from IAB_Europe
20 January 2016
AppNexus and Vodafone: programmatic mobile
20 January 2016
Improve Digital and German Publisher: programmatic video
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20 January 2016
Adform and Mercedes Benz: Programmatic rich media
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20 January 2016
RocketFuel and Melia Hotels International
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20 January 2016
Adform and Citrix: programmatic rich media
20 January 2016
StickyADs.tv and TF1 join forces to revolutionise programmatic TV
The Millward Brown Ad Reaction study delivers insights on perceptions of advertising, particularly digital formats. AdReaction 2014 explores...
20 November 2015
Millward Brown Research: Making sense of multi-screen in Europe
This research from comScore shows that consumers are increasing consuming digital media away from the PC, and joining measurement up across ...
20 November 2015
comScore: The Multi-Platform Majority
Results from the most recent IAB Turkey Internet Audience Measurement Study, a monthly structural study undertaken by Ipsos Turkey. The rese...
20 November 2015
IAB Turkey: Multiplatform Internet Audience Measurement
A study of the effects of the parallel use of several screens on attention and the consequences for media planning, creation and advertising...
20 November 2015
United Internet Media and InteractiveMedia – Catch Me If You Can!
IAB Serbia and MindTake have set up an annual online audience research in Serbia that is executed through an online panel in collaboration w...
20 November 2015
IAB Serbia: Annual Online Audience Research
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